THE
FOSSIL
Group
OUR
STANDARD
The Fossil Group is a reformed digital partner that specializes in growth strategy for restaurants, retail and hospitality companies. We help Emerging Restaurant Brands, Founders, Retail Brands and Operators build the bridge to Efficiently turn all the cash registers on while Strategically using Advertising to funnel their audience and guests through the most Effective Omni-channels then systemically keeping them around through loyalty implementation. Where digital implementation in 1st party and 3rd-party platform integration meets ecosystem development. We focus on measurable growth — driving real results across sales, loyalty, and brand visibility.
Services + Science
Over 12+ years of experience in driving results for Emerging Brands, Founders and Start-Ups. We bring to the table the solutions that we've used in our own brands in Restaurant, Retail and Hospitality verticals. We simply won't suggest something we haven't tried or aren't willing to try with our own brands.
Omni-Channel Implementation & Execution
You want to be in these channels but don't know where to start. You're not sure of the best practices to drive visibility and build a constant customer base that delivers sales on a consistent basis. What are the promotions per channel that will drive guests to my emerging brands? How many of these channels do I need and how much money will they take for getting me guests? We deliver solutions, implementations and executions that pushes those channels to be strategic advantages for your brand.
Omni-Channel Focused Digital Advertising
The necessity for Advertising hasn't changed. And with more tools and channels available than ever, emerging brands are caught trying to figure out the right channels that not only drives the point of desire, but delivers results through the most efficient Omni-Channels, resulting in sales. We deliver solutions to uses your advertising to drive guests to results for your brand. We focus on messaging in a very distinctive but attractive way, that drives a response and delivers guests to a funnel that feels more natural to them. Resulting in sales for your brand.
Strategic Loyalty Programs Build-Ups and Execution
After building the right Omni-Channel formation and Executing enticing advertising that drives The Point of Desire, the results will earn you guests. New guests and existing guests who are coming more often. Driving Repeat Value. Every brand deserves to keep the guests they earn and Loyalty is the way to do so. We help emerging brands build a loyalty program they can be proud of. That their guests feel proud to be apart of. The type That turns their guests into Family.